It'll take more than public service campaigns to solve the nation's obesity problem, according to fitness experts who say neighborhoods must be designed so people can get around without their cars.
Virtually everything American society has done for the past 100 years has made it easier for us to be fatter, said James Sallis, a San Diego State University psychology professor, and others who gathered recently at the American College of Sports Medicine's annual meeting.
"We've built an unhealthy world in a lot of different ways," said Sallis, who was once dubbed an "obesity warrior" by Time magazine.
Sallis contends change will come only when the public demands walkable development, more federal money for parks and bike paths and even a tax on industries that promote sedentary lifestyles (he pointed to video game makers, movie theater chains and even electric Segway scooters).